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CPI Industry, Waterloo Filtration Institute sign MoU

by CCME Content Team

The two organizations are set to join forces to deliver the message of sustainable filtration solutions to a global audience.

DUBAI, UAE; TORONTO, Canada, 7 December 2022: CPI Industry, publishers of Climate Control Middle East, and Waterloo Filtration Institute (WFI) signed a memorandum of understanding (MoU) to collaborate in spreading focused global awareness on the importance and implementation of filtration technologies. Surendar Balakrishnan, Co-Founder & Editorial Director, CPI Industry, and Dr. Iyad Al-Attar, Strategic Director, Waterloo Filtration Institute, inked the deal on December 7 on board the Queen Elizabeth 2, anchored in Dubai. Filtration is the foundation of many applications humanity relies upon to conduct day-to-day activities. WFI is dedicated to developing advanced filtration and separation solutions to support the global filtration and separation industry for a cleaner, healthier and more sustainable world. WFI believes that education is the first step for people to gain the knowledge, creative thinking, empowerment and skills they need to make changes to an extraordinary life and make the world a better place to live. Backed by the joint efforts of over 50 globally leading experts from Asia, Europe and North America, WFI supports the global filtration industry with the most comprehensive, efficient, practical, informative, flexible, cost-effective and updated education programs. It covers the global filtration market, filter media market and technologies, air & liquid filtration technologies, air filter design, liquid filter design, air filter testing and evaluation, liquid filter testing and assessment, and other filtration-related new developments, opportunities and trends. CPI Industry ( is a publisher of HVACR-specific publications, including the flagship Climate Control Middle East magazine, and a producer of HVACR-related conferences that focus on Indoor Environmental Quality, food and vaccine cold chain, District Cooling, variable refrigerants flow systems and refrigerants, among other topics. CPI Industry reports on a plethora of subjects, including policy and regulation, science & technology, business and finance, and legal and contractual issues related to the building construction and industrial sectors in the context of the HVACR industry. CPI Industry operates on the principle of supporting global socio-economic and sustainable development targets aimed at ensuring healthy buildings and smart communities, lowering direct and indirect greenhouse gas emissions, ensuring stability of industrial processes (including data centre cooling), and strengthening cold chain networks in relation to food safety, food security and vaccine integrity. “Given our emphasis on Indoor Environmental Quality, including Indoor Air Quality, through our publications and conferences, we are delighted to join hands with the Waterloo Filtration Institute, which we see as providing niche and expert air filtration solutions to combat growing incidences of Sick Building Syndrome and broad Building-Related Illnesses,” said Balakrishnan. “The mission-critical importance of air filtration cannot be overstated, and it is incumbent upon us to intensify efforts towards establishing healthy buildings across multiple sectors.” Dr. Chritine Sun, President, Waterloo Filtration Institute, said: “I believe collaboration with a professional body such as CPI Industry and its widely read Climate Control Middle East magazine, can help send the WFI message to a global audience. Promoting knowledge through public education and professional training will be the name of the game, as simply learned during the pandemic.” Dr Al-Attar said: “An MoU of such calibre is essential amidst the rising tide of air pollution and the lingering aftermath of COVID-19, which represents the historic calling of raising the bar of the built environment through sustainable living standards. The pandemic has emphasised the need to re-engineer the functionality of existing HVAC and filtration systems, as we envision sustainable ways of living to confront the new emerging realities of climate change and outbreaks.”


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